Warner Brothers investment in the next Mad Max is over $100 million dollars, and Mad Max 5 it has been revealed will also be over $$100 million and will be filmed immediately afterwards. Superman Escape was the previous example of WB being aware of a massive initial investment by the film arm of the company in a film due out mid 2006, so as part of the campaign to raise the popularity of the character, they invested in the ride and opened it in 2005 before the film was released the following year. It appears they are taking the same approach with Mad Max, they're going to use the ride to build awareness of the coming films one due early 2013 the other due possibly at the end of the same year.