Am I actually assuming that though? Taking a step back, it’s pretty clear there was budget available for theming, and they spent that in a way that’s different to the way I would’ve spent it and, in my opinion, may have made it a far more iconic experience. It’s also just my opinion, we all know i’m passionate about the park, and just because they didn’t do it my way doesn’t make them wrong either.
Putting aside what budget they actually had, why risk a 30 million dollar asset’s success over an extra 500k? It’s a theme park - experience matters, and not only is it a once in a generation investment, the whole park now relies on the success of this ride, so being austere at this point is borderline negligent, especially when it’s been proven that tactic hasn’t yielded results. Sky Voyager is a great example of how delays, poor marketing and a mediocre pre-ride experience (and facade to boot) killed a 20-million dollar investment - why make that mistake again, especially when it literally casts a shadow over the new project?
Superman Escape was delayed and ended up having another four million spent on it. The end result though was that the park was transformed into a legitimate player against Dreamworld in the thrill ride space and drove a 9.5% increase in attendance.